LA RAZON
BY JACQIE RIVERA
OFFICIAL BIO
Jacquelin Campos, better known as Jacqie Rivera from NBC Universo’s hit TV Reality shows, “The Riveras” and “I Love Jenni” is a young Mexican American artist. Daughter to the late legendary Mexican artist, Jenni Rivera. Jacqie is one of today’s most anticipated up and coming artists. Jacqie has been forging her on path in music by combining many sounds into what she calls “Fusion Music.” With over 3M followers from all over the world throughout her social media platforms. Jacqie has had the privilege to perform at the following: The Golden Tour with her family at The Dolby Theater in Hollywood CA., Concert at Morongo Casino in Cabazon CA., TeletonUSA which was broadcasted on TV just to name a few.
“A Star is Born, Jenni Rivera’s daughter delivers a great classic”
“Jacqie se vuelve a apuntar como la sucesora de Jenni Rivera con su nueva canción”
“The Rivera name is renown around Latin music,” said Homestead-Miami Speedway President Matthew Becherer. “It is exciting to have an amazing talent like Jacqie perform our country’s national anthem, and add yet another championship facet to this year’s pre-race ceremonies.”
consequences - THE STORY BEHIND THE SONG
The first time I heard Camila Cabello’s “Consequences” I cried because I felt as she had made this song just for me! This song marks a time in my life where I was lost in love. I knew I wasn’t happy, but I didn’t know how to let go and get free. Love wasn’t meant to hurt as much as it did, but I was so caught up in what I hoped that love could become until I realized I was more in love with the IDEA of us, knowing that gave me the strength to love myself more and end that cycle. I don’t regret anything because I know now that everyone we meet isn’t a waste of time BUT a lesson. I believe me covering consequences is proof of the strength I gained. I really hope you enjoy my rendition.
Sincerely,
Jacqie Rivera
TARGET MARKETS- DEMOGRAPHIC, PSYCHOGRAPHIC, AND GEOGRAPHIC
Jacqie Rivera has followers worldwide but would like to focus on the USA and try to gain more fans that are not expecting her to sing only spanish like her Late Mother Jenni Rivera did.
Her fans are anywhere from 13-55 but would like to focus on 20-40 since her songs are about life experience. Majority of her fans are women but still have plenty of men fans. The fans are college students, young parents, and for most part pretty conservative.
The fans are looking for Hope, for Healing, for Peace within the music. Jacqies goal is to be a positive influence and to be able to touch her fans with her songs. Her songs are about life experiences we all go through and mostly will be her life story in music.
ONLINE FAN ENGAGEMENT
Jacqie Rivera will be engaging with her fanbase daily on her social media platforms such as; Instagram, Facebook, Snapchat, YouTube, Twitter, TikTok. She will be doing lives, Q&A, responding to messages and comments, posting via stories and feed exclusive pictures and videos that create momentum and excitement for her new release of “Consequences.” Creating hashtags #CONSEQUENCESBYJACQIE #LOVINGYOU… to create a buzz,and we will be posting via youtube behind the scenes, lyric video.
For the website we will definitely change the theme to match the song cover imagery and created pictures/videos to live on the above fold of the website with call to action to the video link.
DISTRIBUTION/RETAIL - DIGITAL & PHYSICAL
Jacqie will be working with InGrooves and they will help Jacqie’s music get her music digitally distributed on all digital platforms. In addition to Ingrooves YouTube network group to distribute videos on YouTube.
ADVERTISING
n/a
TIMELINE
October “la razon” Release
FIRST SINGLE OF HER FIRST ALBUM
November “Hurt” Release
November “Hurt” Music Video Release
December “Ya Lo Se” Release
December “Ya Lo Se” Music Video Release
